As an experiment, we recently had our Contested Probate Website – Contesting A Will re-designed because the quality of the leads we were getting from our site, whilst prolific, left quite a lot to be desired.
Indeed, the old website was flatteringly described by one of our probate team as ‘tacky’.
There is no doubt whatsoever that following the re-launch last week the quality of the leads this site has generated is hugely improved.
There is a school of thought that web-site design does not matter and that your advertising can be the child of creative chaos and can look like a ‘car crash’ without it affecting your results.
We no longer subscribe to this view.
Chris Sherliker cjs@silvermansherliker.co.uk
